It was created by the founder of LoveFilm, which rents you DVDs through the mail. It's the same idea but with healthy snacks. For £2.99 a box you get fresh fruit, dried fruit, nuts or other snacks delivered through the post to your desk or home.
You can select from a selection of boxes like "Pre Workout" "Low GI" "Weight Loss" or just rate what things you like and don't like and be surprised.
I got my first box today and it was so exciting (yea I'm a dork). It contained 4 of my 5 recommended fruit/veg a day! I had a punnet of fresh pineapple, some dried orchard fruits (pear, apple & cherry) and dried cranberries. I ate everything but the cranberries which I plan to sprinkle on my oatmeal tomorrow.
I'm planning on getting my boxes on Tues/Thurs and it works out to costing less than one daily trip to Starbucks. I'm in love. I feel like a celebrity getting my meals delivered to me (except it's snacks and I still have to do my own hair and makeup).
They gave me a code for friends to use and get their first box for only £1! So if you live in the UK, why not try grazing: PC9J1P2